Design & Inspiration

Star Wars Online Ad Campaign by Part IV Wins Muse Creative Awards

BY IAA Global January 30, 2018

Successful Campaign Leads to High-Grossing Movie

Star Wars: The Force Awakens is an online ad campaign by Part IV. This campaign is a Platinum Winner in the 2017 Muse Creative Awards.

Part IV had the monumental task of creating online ads, motion posters, and social placements for Star Wars: The Force Awakens – one of the most highly anticipated films of all-time.

They used video and motion graphics techniques to make the creative campaign stand out in the crowded online space. The campaign was an overwhelming success. Then, the film went on to become the largest grossing movie in the United States.

Credits

Entry Title: Star Wars [The Force Awakens]

Entrant Company: Part IV

Client: Walt Disney Studios Motion Pictures

Winning Category: Advertising | Online Ad Campaign

Country: United States

Visit Muse Creative Awards Winner Page for more great works.

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