Marinela Is in Me Campaign | 2019
COMMUNICATION OBJECTIVE1. Brand building through increased awareness rates in core and target2. Continue building and...
Design & Inspiration
Interview with Eric E. Leon & Fernando Sanchez Sertvije, Co-CEOs of Legion Advertising LLC, USA
Eric E. Leon & Fernando Sanchez Sertvije
As Co-CEOS of Legion Advertising, both Eric E. Leon and Fernando Sanchez Sertvije are in charge of adapting and embracing new changes in the advertising industry, no matter what the challenges are.Born on the first day of the new century, The Legion is a collection of über talented, -if a little eccentric- multicultural communication desperados. We’ll make it happen no matter the challenges. We are bridge builders. Force multipliers. Quick to adapt and embrace change. And The Legion is our name, our cause and our battlecry.
North Texas’ longest serving independent multi-cultural agency, The Legion serves some of the largest names in Entertainment and Consumer Packaged Goods coast to coast. Our client relationships span many decades and the friendships, with it making the long nights worth it.
After accomplishing objectives, award are a welcome recognition for our team. For your selection, on behalf of all of us at The Legion, thank you.
They were selected actually based on Muse awards’ selection parameters: Clear, concise and measurable fulfilment of a client’s brief.
Tight budgets, multinational endeavor.
It is quite possible that the work will be featured as part of a very successful muti-ciltural campaign presentation inGrupo Bimbo’s World Business Forum. (*Key Client)
1. The variety of tasks.2. The dynamic industry keeps it fun.3. The creativity in every aspect of work.
We invented marketing and live in THE most competitive environment on Earth. Tradition, leading edge, competitiveness… what’s not to like?
1. Entertainment and advertising will be intertwined.2. Media will be purchased at the touch of a button.3. Further loss of communication understanding and discipline.
Marry money. (Kidding).If you don’t love the work on your first month, do something else. If you had the best time of your life… well… you are trapped. You are one of us forever!
1. Read Sun Tzu’s “The Art of War”.2. Study comedy.3. Delve into every corner of the craft. It all helps.
Give me a couple of beers first.
My family first. Then my team. I admire them all.
1. If you have only one attribute, let that be persistence.2. Take risks, but make sure they are calculated risks.3. If disaster strikes always remember that every liability hides and opportunity.
Winning Entries
Product Launch Canelitas and Polvorones Bites
Message to convey. What do we want to say about the product? (Does it have...
Legion Advertising LLC is an independent multi-cultural agency that serves some of the largest names in Entertainment and Consumer Packaged Goods coast to coast.
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